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Design Brief

About Client:

 


 
A
B
1
Key People
John Smith
2
Established Year
1938
3
Notes

📆 Due Date: March 17, 2020

🎯 Target Persona

  • Bobby S.
  • Age: 25
  • Occupation: Graphic Designer
  • Bobby uses our client's software to edit his photos and regularly combines it with other editing software to create images for social media.

  • Julie W.
  • Age: 38
  • Occupation: Marketing Specialist
  • Julie uses the product to organize her campaign's designs. She collaborates with her team to create new banners and graphics

Branding

 

Brand Image
  • How would you describe the brand?
  • What is its personality?
  • List adjectives that fit

Color Scheme
 

⚽ Goals

  • What are the objectives of your client?
  • What are they trying to achieve?
  • How do they help their consumers and customers?

🎨 Creative Direction

Product Concept
  • What is special about this client? What are they trying to bring to customers to make their life easier?

Things to include

  • Include slogans, special images, themes, and any other design ideas

💡 Ideas

In this section, you can attach files and images of inspiration and resources. You can find these on Pinterest or other image sourcing sites.

 

 

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